Tuesday, 10 October 2017

Counter Argument Article?

https://www.fastcodesign.com/3061384/are-branding-agencies-still-relevant

'Increasingly a brand is defined by what a product actually delivers, not by how the marketers tell us how we should feel about it.'

'
It comes down to this: Which comes first, the product or the brand? And who actually cares? '

No comments:

Post a Comment